Cookie Policy

2. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, GeoProof) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

3. Why We Use Cookies

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies enable us to track and target the interests of our users to enhance the experience on our website.

Third parties serve cookies through our website for advertising, analytics, and other purposes. This is described in more detail below.

4. Types of Cookies We Use

5. How Long Will Cookies Stay on My Device?

The length of time a cookie will stay on your computer or mobile device depends on whether it is a "persistent" or "session" cookie.

Session cookies are temporary cookies that remain on your device until you leave our website.

Persistent cookies remain on your device for longer periods or until you delete them. The retention period for persistent cookies varies by cookie; we use some that remain for a few days and others that remain for several years.

6. Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the service, deliver advertisements on and through the service, and so on.

Some of the third-party services we use include:

• Google Analytics: To understand how visitors engage with our website
• Facebook Pixel: To measure the effectiveness of our advertising
• Google Ads: For advertising and retargeting purposes
• LinkedIn Insight Tag: For tracking conversions and retargeting
• Hotjar: To understand user behavior through heatmaps and session recordings

These third-party services may place their own cookies on your browser. We do not control the use of these third-party cookies and we encourage you to check the privacy policies of these third parties for more information about their cookies and how to manage them.

7. How to Control Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie banner or by modifying your web browser controls.

Browser Controls

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted.

How you can control cookies varies from browser to browser. Below are links to popular browsers:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge
• Opera

Third-Party Opt-Outs

You can opt out of third-party advertising cookies:

• Digital Advertising Alliance (DAA)
• Network Advertising Initiative (NAI)
• European Interactive Digital Advertising Alliance (EDAA)

Google Analytics Opt-Out

To opt out of being tracked by Google Analytics across all websites, visit: Google Analytics Opt-out Browser Add-on

8. Other Tracking Technologies

In addition to cookies, we may use other similar technologies:

• Web beacons: Small graphic images that may be included on our site and emails
• Local shared objects (or Flash cookies): Used to store your preferences or display content
• Pixels: Code placed on a website that collects information about users' engagement
• SDKs: Used in our mobile applications

These technologies operate similarly to cookies and are governed by the same rules outlined in this policy.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons.

Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.